Give your next bid an Eye Test
AI has levelled the playing field. Every bid now reads well, so standing out means showing the evaluator what only you can offer. The Evaluator’s Eye Test is a final pass before you submit: a quick sense check through the eyes of the person scoring it.
When every bid sounds polished, what makes yours stand out?
AI can help any answer read well, but it doesn’t know your organisation the way you do. When you’ve been working on the same response for days, it’s easy to overlook what an evaluator might struggle to find, understand or score. The Evaluator’s Eye Test helps you catch it before they do.
Built from the evaluator’s side of the table, so you’re looking for what they’re looking for.
Check that what sets you apart is clear on the page and easy for the evaluator to find.
Quick enough to use when the deadline is close, so your last read is done with the evaluator in mind.
I learned bids from the inside out.
“I kept seeing good organisations lose to companies that simply knew how to write a better bid.”
Before Bidsmithery™, bidding was woven through senior leadership and service-delivery roles across healthcare, the NHS and education. Then I moved onto the buyer side too. Procuring services and evaluating submissions showed me what makes an evaluator trust an answer, and what simply cannot earn a mark unless it makes it onto the page.
Now we help businesses make better use of the knowledge, experience and evidence they already have, so their bids are clearer, more compelling and easier for evaluators to score.
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